Dan has been with the company since 2017, when he came on board as the Creative Marketing Director. Each day can be pretty eventful for Dan. He leads a variety of initiatives and directs a wide range of creative marketing projects to increase the volume and value of what we offer to our attorney clients. Dan oversees the planning and execution phases of multiple creative projects through a combination of internal and external talent sources, including his own. On any given day, you can find him editing videos, creating radio ads, designing website pages, or preparing a round of direct mail campaigns. In his role, Dan helps attorneys discover the benefits of working with our company and is always seeking to fill the gaps and light the way toward progress. Through the years, Dan has played a major role in developing the design, experience, and representation of the company’s brand and identity.
Dan studied animation and motion graphics, graphic design, and web design at the Southwest University of Visual Arts, where he graduated with a Bachelor of Fine Arts degree in Animation and a minor in Web Design. Before joining the team, Dan started his own creative firm, where he learned how to run a business while helping others improve their marketing efforts. Through that experience, he developed a wide range of marketing skills that prepared him for future roles. He eventually moved on and gained more experience in lead generation and performance-based marketing. Dan’s past experience has led him to find his niche: marketing to attorneys and their senior clients.
While some may find it difficult to define goals, Dan is able to take a random, nonsensical vision and turn it into a business-oriented plan. He is passionate about getting results and is able to use his knowledge, training, and skills to achieve those results. One of Dan’s biggest professional accomplishments has been his ability to use traditional marketing mediums to outcompete and generate more leads with fewer dollars. This has instilled in him the value of turning over every rock every time. The most important values to Dan are optimism, commitment, and efficiency, and he believes these values, when combined, can help our team make a difference for thousands of attorneys and their clients across the country.
Dan is originally from Arizona. In his free time, he enjoys doing anything art-related, spending time outdoors, and relaxing with his wife and nine-year-old son.